Shanghai, November 8, 2013 – MSLGROUP, the strategic communications and engagement consultancy of Publicis Groupe, and the largest brand and reputation advisory network in Europe, Greater China, India and Asia overall, today announced a series of strategic new hires in Asia. Read More>>
The Holmes Report described MSLGROUP as having formidable corporate communications and public affairs capabilities
Shanghai, October 16th, 2013: MSLGROUP, Publicis Groupe’s strategic communications and engagement consultancy, was named the ‘Best Corporate Consultancy in the World 2013′ by The Holmes Report, one of the most authoritative commentators in the communications industry. The recognition is a testimony to the consultancy’s strengths in helping its clients establish, protect and expand their business through strategic reputation management and corporate advisory practices.
Paul Holmes, editor of The Holmes Report, said of the award, “MSLGROUP has quietly pulled together one of the most formidable corporate capabilities in the world…providing an impressive range of financial communications and corporate and public affairs counsel.” This highly prestigious acknowledgment comes within weeks after The Holmes Report appointed MSLGROUP as ‘Asia-Pacific Consultancy of the Year.’
Glenn Osaki, Asia President, MSLGROUP, said: “In Asia, more and more of our clients are turning to MSLGROUP for higher value communications advisory. This has given us the opportunities to provide counsel beyond communicating a business strategy but for the shaping of it. To ensure that we stay close to our clients’ business, we have focused on strengthening our Strategic Communications Advisory in Asia, including investing to ensure that we have the strongest talent in public affairs and government relations in China, India and Singapore, as well as establishing our regional Financial Communications practice in Hong Kong in 2012.”
Highlights from MSLGROUP in Asia include multiple high-level and cross-market advisory work across the region for clients including P&G, Coca-Cola, Walmart, Business Software Alliance, and Invest in France Agency. MSLGROUP is playing a large role to provide integrated communications for leading companies in India, including Dell and United Technologies (UTC). The China team regularly advises C-suite executives on all issues related to communications with significant impact on business strategy, including its 15+ year client, IKEA. Since 1997, Genedigi Group in China has been providing strategic public affairs and corporate communications counsel to a large number of Fortune 500 companies and Chinese firms.
On the global scale, examples of MSLGROUP’s world-class advisory includes its strategic corporate counsel for UTC across its diversified aerospace and building systems industries, which has helped UTC to become one of the most admired companies in the world; a 15-market thought leadership and public affairs campaign for the World Gold Council; Kekst’s work on the American Airlines bankruptcy and subsequent merger with US Airways; reputation and issues management for Google in Germany and Italy; and CNC’s work on the Vodafone/KDG takeover and Lufthansa’s sale of BMI to British Airways. Read More>>
At Eastwei MSL China, we counsel clients on a variety of health related communications needs ranging from the pharmaceutical industry to hospitals, social causes, health and nutrition products, services and medical devices.
Recently, Eastwei MSL convened a workshop to discuss opportunities for marketing and public relations professionals created by China’s healthcare reforms. Eastwei MSL’s consultant Lucy Luo shared Survey Findings and Observations on the Impact of Chinese New Healthcare Reforms to MNCs’ Prescription Drugs’ Marketing and PR Function. Leading media commentators and industry professionals including Cui Ying, the Chief Editor of Shanghai Morning Post, a journalist from Youth Daily, Judy Luo, Director of Eastwei MSL and PR representatives from RDPAK，Sanofi-Aventis, 3M, Eli Lilly, Boehringer-Ingelheim, Abbott and GSK China discussed the possibilities that lay ahead for China’s healthcare sector to break away from traditional communication strategies. Read More>>