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Archive for the 'Corporate Reputation' Category

Money Talks, So Should We

 

 

As I try to keep pace with the grim economic news from around the world – hardly a day seems to pass without more bad news; the Libor rigging scandal being the latest – Asian economies are starting to feel the global headwinds.   Read More>>

Employee Engagement = Cohesive Workforce

Sushma Rana, Talent Director, MSLGROUP India:

Last week, I had an opportunity to speak at the Indo-French Chamber of Commerce and Industry (IFCCI), which supports and promotes French companies in India. Hanmer MSL has a long-standing association with IFCCI, with the agency having provided communications support for their ‘Bonjour India’ event in the past.

Starting this year, IFCCI has initiated regular panel meetings in which they invite human resource (HR) experts across industries to share their views, discuss and debate issues.   Read More>>

MSL China Celebrates Triple Win at the CIPRA Awards 2012

Some exciting news from MSL China today. Last night, they were honored at the China International Public Relations Association (CIPRA) Awards, and walked away with a hat-trick of wins including IKEA ‘Live the Dream’ in the Marketing Public Relations (Product) category, Kraft Hope Kitchen in the CSR category and Kraft Foods China Pacific Whole Grain in the Product Launch category. The agency also received a nomination for its Watsons Renren Social Media Campaign in the Online Public Relations category. To read the official press release, click here:

Congratulations to our MSL China colleagues!

Leading the PR Jury at Spikes Asia 2012

I have some very exciting news to share with you all.

It has just been announced that I will take up the post of President of the PR Jury for this year’s Spikes Asia Awards 2012.

As most of you know, Spikes Asia is the region’s own ‘Cannes Lions,’ and is one of the most celebrated and prestigious creativity festivals in the world. I am thrilled to have been asked to take on this role, and look forward to helping define and honour the groundbreaking creativity in the PR industry today.   Read More>>

Bonjour India

Parveez Modak, Sr. Vice President, Hanmer MSL:

Hanmer MSL India had the privilege of hosting our colleagues from Publicis Consultants Paris – Anne-Isabelle Court, Jean-Jacques Rebouil and Rachel Kolbe – who had rightly chosen to visit Mumbai, India as their mobility experience!

In the two days they spent with us, we had a lot of things to share and a lot of things to learn. While the social media team at Hanmer MSL showcased some of the work that was being done in India, such as the award winning eBay.in campaign (see video below) the Publicis Consultants team impressed us with their integrated Road Safety campaign and the AXA brand repositioning campaign. The Mumbai team enjoyed the interactions and discussions and we are certain that the Publicis Consultants team and the Hanmer MSL team in India will continue to work closely together going forward.   Read More>>

In Tough Times, Don’t Stop Talking

In this phase of economic turbulence, there is a great deal of uncertainty in the market as well as within organisations. As many companies initiate cost-cutting measures, scale down the scope of their businesses and initiate layoffs, there is a climate of fear and doubt.

A rough economy, then, makes effective communication – in order to manage stakeholder relationships – even more important. It may, in fact, prove to be the difference between business success and failure.   Read More>>

Jaideep

The Dynamic Fascia of Strategic Counsel in India- Corporate India Needs More…

The term “Strategic Counsel” or Strategic Communications has become increasingly popular in the global communications counsel marketplace over the last two decades and more so over the last half decade in India. It implies the counsel and advice that consultants like ourselves provide to clients for communication efforts with a specific agenda, a master plan and key points of connectivity that enable execution.

Typically the master plan revolves or focuses around certain key issues close to a client company or entity in question which could involve building the brand, addressing the challenges that a brand or product or service might be facing, managing or diffusing sensitive issues pertinent to the business or operating environment, influencing opinions, urging stakeholders to undertake specific actions or in advocating a change (in business process, legislation).   Read More>>

Jaideep

Hanmer MSL & MSLGROUP CREATIVE+ Secure Integrated Communications Assignments

Some good news from Hanmer MSL and MSLGROUP CREATIVE+ today. The agencies have announced winning a string of integrated communications assignments for ABB, J & K Bank, Gujarat Gas Company Limited (GCCL), FINO and Courtyard by Marriott, Mumbai. You can read the press release here.

When MSL Hong Kong, Conservation & Sports Came Together

Fontaine Chan, Account Coordinator, MSL Hong Kong

MSL Hong Kong, Rare CEO Brett Jenks & Yao Ming

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20:20 MSL & Hanmer MSL Strike Gold at India PR & Corporate Communications Awards 2012

Congratulations to MSLGROUP India – 20:20 MSL & Hanmer MSL – for coming away with award wins from this year’s prestigious India PR & Corporate Communications Awards 2012!

20:20 MSL celebrate their win

Hanmer MSL won ‘Best Use of Public Relations in the Financial Services Sector’ for its “No Jobs but Passion” campaign for Birla Sun Life Insurance; while 20:20 MSL was awarded for its campaign to promote “INDIPEX 2011” for World Philatelic Exhibition for Department of Posts, Government of India, in the Best Use of Public Relations by Public Sector Entity category.   Read More>>

neelam